With a view to cater to the long-standing need of the region and to allow Guwahati to earn its position as a favoured destination among Indians as well as international tourists, SM Group is foraying into the hospitality sector.


SM JDB Estate Private Limited, an SM Group subsidiary, has partnered with the world-renowned AccorHotels to build a 118-room five-star hotel under the Novotel brand. Located in the heart of the city on G.S. Road, this property has been designed with the help of renowned international consultants and shall be equipped with 2 bars, multiple banquet and meeting spaces, an all-day dining, a gym, spa, a swimming pool and a retail block of around 25,000 s.ft. This property is slated to open in March 2017.


SM Group is also developing the 90-key Novotel Shillong. It boasts of an all-day dining, a bar, a nightclub, a specialty restaurant, gym, spa and a deli. This property also has a retail galleria spread over 13,000 s.ft. and is expected to open by 2018.